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Russian fashion brand Asya Malbershtein presented an unusual look book of S/S 2016 accessories. Significant brand’s backpacks, bags, wallets and necklaces were demonstrated not by beautiful models but by real cats. Philipp, Oscar and Misha belong to Asya Malbershtein’s staff and friends. Fluffy creatures with sharp teeth has added some playful tone to the bold and independent character of the fashion brand.
Be pussy, be yourself!

All accessories from S/S 2016 look book are available at asyamalbershtein.com

Photo: Evgeniya Parfenova
Style: Natalia Fomina

Text: Rimma Ismagilova

VOYAGE

The exhibition will include both pre-revolutionary projects, and also works of the Soviet period, as well as sketches, which were always an integral part of the journeys and letters of Nikolay Lanceray. The exhibition will present about 150 exhibits are architectural projects, drawings, watercolours and letters, always illustrated in detail by the author. The items come from the collection of the Museum of history of St. Petersburg, one of the founders of which was Nikolay Lanceray, also from a family of architects and private collections of Moscow.

“Nikolay Lanceray. Architecture, sketches, letters”, 17 may- 17 june, Schusev museum of Architecture, Vozdvizhenka, 12

Text: Elena Panteleeva

Evelinesmes

“Any size can be wraped in beautiful way”

Evelina Khromtchenko

Diary

The master-class “8 fashionable styles. How to choose your?” of fashion expert Evelina Khromtchenko at legendary Ball Room at GUM took place on April 14 with the support of the company “Ekonika”.

During the welcome cocktail the guests were offered glasses with brut “Balaklava” from the winery house “Zolotaya balka”. The guests were followed to the seats by the team of administrators in the outfits by Hugo Boss. Each guest was provided with the bag with water bottle, branded notepad and pen “Evelina Khromtchenko’s Fashion School”. The specialists of “DressYourSpace” and florists from “Guns and Roses” took care of the decor of Ball Room space. The logistics of the necessary equipment for the master-class was provided by the team of “Delicate Move”.

At the first part of the master-class Evelina Khromtchenko conducted a lecture about fashion styles. Main fashion expert of the country taught the audience how to find yourself in fashion and have demonstrated that fashion is not feathers and rhinestones, and the dress itself does not exist – it all depends on whose door you are going to enter. Business chic or Lady-like? Vamp or romantic Princess? The Avant-garde or Athlete? Fashionista or Queen of casual chic?

During the break, students traditionally wrote the questions to Evelina Khromtchenko during coffee-brake at the corner of Saeco coffee-makers. Almost nobody could refuse the GUM ice-cream. In the second part of the master class Evelina answered the questions from the audience, gave everyone autographs and took photos with her guests.

Ask Evelina

Q“How should I choose own style? Isn’t it boring to follow the only style every day?”, – Eugeniya A., Nizhniy Novgorod


A — In an interview at the radio station “Autoradio” program “Murzilki Live” fashion expert Evelina Khromtchenko is speaking eight types of style in women wear, how to choose best of each and not to make mistakes.


Q“How should I choose own style? Isn’t it boring to follow the only style every day?”, – Eugeniya A., Nizhniy Novgorod


A — In an interview at the radio station “Autoradio” program “Murzilki Live” fashion expert Evelina Khromtchenko is speaking eight types of style in women wear, how to choose best of each and not to make mistakes.

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Photo: Timur Artamonov for Elle-Russia

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