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Keti Chkhikvadze Spring-Summer 2019

VOYAGE

The President of La Biennale di Venezia, Paolo Baratta, and the curator, Ralph Rugoff have announced the title of the 58th International Art Exhibition – May You Live in Interesting Times. The name comes from a speech given in the late 1930s by Austen Chamberlain, a member of British Parliament, who invoked an ancient Chinese curse that he had learned of from a British diplomat who had served in Asia.
Ralph Rugoff explains his choice for the title as follows “At a moment when the digital dissemination of fake news and ‘alternative facts’ is corroding political discourse and the trust on which it depends, it is worth pausing whenever possible to reassess our terms of reference. Exhibition will not have a theme per se, but will highlight a general approach to making art and a view of art’s social function as embracing both pleasure and critical thinking.”
The 58th International Art Exhibition aims at to show what is most important about an exhibition is not what it puts on display, but how audiences can use their experience of the exhibition afterwards and thus change their view of that world.

The Biennale Arte 2019 will take place from May 11th to November 24th 2019 in Venice

Evelinesmes

“Heels make a woman a little instable; it means that there is a man who will want to support her”

Evelina Khromtchenko

Diary

The Paris Haute Couture Week is held twice a year, but this season is special: Haute Couture celebrates 150th anniversary.

The Paris Haute Couture stably shows designers from around the world who work under the logo of Chambre Syndicale de la Couture Parisienne. In order to call yourself a couturier, you must have the right to do it and to be a member or a corresponding member or an invited member of the Chambre Syndicale de la Couture Parisienne, an organization which it is difficult to get in to, because you need to survive the vote of all the members of this organization. In fact, it is a trade union of all those Fashion Houses working in sphere of haute couture, and it is a legally protected concept that cannot be used simply for the sake of a witty remark.

If you are told that someone is a couturier, you need to check the documents. The Couture House is to have a studio, which employs a sufficient number of people. In different years the number of these people varied, on average 50-30 people, depending on the status of the Fashion House. Of course, in order to have the luxury of keeping staff members with such an expensive qualification, you need to be a successful Haute Couture House.​ ​Therefore, only a few Fashion Houses have the opportunity to opportunity to remain in the haute couture framework. However, it does not mean that high fashion is dying, it is not.

“High Fashion” is a legally registered and protected concept which defines what the Parisian fashion is: archives, the cutting system, the choice of the fabric, hand-embroidery, hand work in the field of joining fabrics and materials, the purity of the work – the standard of the high sewing art in the world. The purest and the most French.
The concept of Haute Couture can live only in France, because in every country of the world there are their own laws of high sewing. Even if the designer of the Fashion House is an Italian, English, American or Russian, the studio – that is those people whose work is protected through the efforts of the Chambre Syndicale de la Couture Parisienne, must be a company registered in France. It’s government‘s intermediating care of job and people who are passing through the centuries the skills in the field of embroidery, cutting, millinery, shoemaking and accessories.

High fashion will never die, it is due to the French perception of “self” and national character, for whom the package means not less than the content. The way people show the details is sometimes perceived much more important than the way people demonstrate the main thing. It’s the country of hints, nuances and shades. The country where it is clear that God is in the details and ​so is ​the devil​, by the way​. This is France, gentlemen! So let’s not say that high fashion is dying. This is the talk for those whose competence is disputable.

Ask Evelina

Q“Могу ли я на собеседование надеть голубой брючный костюм или лучше классический черный?” Ира.


A– За кулисами передачи “Модный приговор” Эвелина отвечает на ваш вопрос. Смотрите! И задавайте новые вопросы в рубрике “Спросите Эвелину” на evelinakhromtchenko.com






Q“Могу ли я на собеседование надеть голубой брючный костюм или лучше классический черный?” Ира.


A– За кулисами передачи “Модный приговор” Эвелина отвечает на ваш вопрос. Смотрите! И задавайте новые вопросы в рубрике “Спросите Эвелину” на evelinakhromtchenko.com





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Photo: Timur Artamonov for Elle-Russia

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