Diary
Armani:Frames of Life
Frames of Life, the eyewear campaign launched in 2010, makes its return. The setting this time is a café in a big city square, with a constant flow of people coming and going: countless stories, all different and each one unique, intertwining to create a completely new narrative.The protagonists of these ‘frames of life’ are: Luc, a writer whose first work has just been published, Carlos, a young barman with a passion for cinema, Nina, a talented cellist seeking her first gig, Lucille and Adrian, two successful young architects. This creates a medley of different stories, hopes, and emotions, tied together by a common element: their Frames of Life eyewear.Each snapshot captures a real life moment in the life of the character, from which their personality and story unfold. The eyewear adds a subtle touch of style to the characters in a way that does not overpower, but compliments their personality.
Nina wears glasses with a strong, confident personality and a touch of retro that hides advanced technology details and sophisticated research in materials. Thin, flexible titanium temples support the acetate front, enhanced by an aged-effect super-soft nappa leather spoiler.
