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Max Mara Group Announced the Launch of Aiim and Tresophie
Tresophie by Max Mara
Max Mara Group has announced the launch of new brands: Aiim and Tresophie. Under the brand name of Aiim customers will find knitwear from pullovers to skirts for the price of an average of €160. The spring collection is inspired by the art-nouveau and, in particular, the works of Alphonse Mucha. Tresophie focuses on clothing for special occasions, the average price per dress is about €280. The online stores of both brands will be launched by year-end, in multi-brand stores in Russia, Italy, France, UK and Spain both brands will be available from spring-summer 2017 season.
